Recent lawsuits and investigations by various organizations in many countries have put the anti-competitive behavior of many companies on the agenda. It is therefore not surprising that the US Congress has taken a number of legal steps to address the issues revealed in these cases. The last hope is to prevent companies from favoring their own goods and services.
On Wednesday, a bipartisan group of US senators introduced a bill banning major tech companies from subsidizing their products. This is one of several proposals in Congress to address various antitrust concerns with several tech giants, including Apple, Facebook, Google and Amazon. Prohibition of restricting customers' use of goods and services by companies operating on large platforms. For example, Facebook law prohibits advertisers from using the Target Audience Network - they must allow third-party advertising solutions if they wish. It can also be used to pay for operating systems at the heart of Apple's Epic v antitrust battle.
I believe that small businesses in the United States should be able to compete online. This is the basis of our new law: ensuring that big tech companies cannot use their dominance to eliminate competition.- Amyklobuchar October 20, 2021
Reuters notes that the bill also prohibits companies from creating their own search algorithms to favor their products. This second part of the law appears to be directly related to recent findings showing that Amazon India has improved search results for user conversion paths compared to its competitors. Surprisingly, Amazon, Facebook and Google oppose the move, saying it "may have unintended consequences". Amazon said in a statement that it is putting at risk more than one million jobs created by these jobs. Copy your staves to create cat products and compete out of the box. This will harm our economy and increase prices for you. It is time for Congress to act. https://t.co/ft2YWgy6Y9- Amyklobuchar October 19, 2021
Facebook has defended itself by saying that it will compete with several social media platforms, including TikTok and Twitter. It claims that the bill "disrupts" its integrated products and services to the detriment of its customers. A Google spokesman told Reuters that companies would be in trouble if the bill became law. Provide free services such as search and maps. The company also feels that such a law would make free services "less secure, private, and less secure."
Not all tech companies oppose the bill. Senator Klobuchar's office said Spotify, Roku, Match Group and DuckDuckGo support the bill.
The bill has already been passed by the House Judiciary Committee, but it still needs to be approved by both branches of Congress before it can be introduced. To President Joe Biden for signature or veto.
Image Credit: UpstateNYer (CC BY-SA 3.0)
Congress is proposing legislation that would prevent Big One from favoring its products