Last updated 11 month ago
What just passed off? Netflix has launched its first biannual document revealing specified viewing facts for its content material. The records covers greater than 18,000 titles and almost 100 billion hours of watch time throughout both films and TV indicates throughout the primary half of the 12 months.
What We Watched: A Netflix Engagement Report incorporates viewing figures for the streamer's indicates among January 2023 and June. Netflix VP of strategy and analysis Lauren Smith said every of the 18,214 titles had at the least 50,000 hours of viewing over the ones six months, making up 99% of all viewing on Netflix.
The primary show became the first season of The Night Agent, which controlled to attract 812.1 million hours of viewing. It turned into observed with the aid of season two of Ginny & Georgia (665.1 million hours), with Korean drama The Glory (622.Eight million hours) in 0.33. Wednesday, which became launched in November 2022, nevertheless managed to bring in 507.7 million viewing hours at some point of the first half of of the yr. The 5th spot become taken by using Queen Charlotte: A Bridgerton Story (503 million hours).
Netflix's most popular shows and films all through the first half of of 2023
TV suggests and confined series take the pinnacle thirteen places on the listing as their viewing hours are counted throughout multiple episodes. The highest film is The Mother, an action mystery starring Jennifer Lopez, in fourteenth role.
Netflix released its Top 10 web page in November 2021, listing its most famous indicates and films from every week. The organization lately changed the manner it reviews those figures with the aid of the use of a "view" system that divides general viewing hours with the aid of walking time, but the engagement document ranks shows by using overall viewing hours. However, Netflix brought that extra than 60% of its titles at the report released among January and June 2023 seemed on its weekly Top 10 lists.
Netflix has spent billions of bucks on developing its personal content, and it looks as if the outlay has paid off. About fifty five% of all viewing within the report changed into for Netflix originals.
Ginny & Georgia
Some factors highlighted with the aid of Netflix encompass the power of returning shows and movie sequels, the popularity of latest series, enthusiasm for non-English memories (which made up 30% of all viewing), and the call for for older titles that still attracted hundreds of thousands of views in H1 2023. The agency additionally mentions the long-lasting pull of content beyond its debut, including All Quiet at the Western Front. The World War 2 film debuted in October 2022 and generated 80 million hours viewed among January and June.
The document is a part of Netflix's push to cope with its loss of transparency, which CEO Ted Sarandos admits has created "an atmosphere of distrust over time."
"This might be extra information than you need, but it creates a higher environment for us, for the guilds, for producers and creators, and for the click," Sarandos stated.
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