Like many tech companies, Apple leaked a lot of unreleased or incomplete products late last year. The Cupertino-based giant has built a reputation as one of the most secretive people in the world, while some tech companies often tolerate information being leaked a little prematurely, especially when it comes to ads that spread like wildfire.
Earlier this year, Apple's legal team went to war with a clear message of warning against trusted whistleblowers, that they should stop sharing details about unpublished products and services. They can mislead customers and gain access to competitors. To the information they should not have.
However, this is not the only reason why the company opposes this practice. In a recent email to employees earlier this week (leaked to the press), CEO Cook confirmed that the company would hunt down and find those who shared confidential information. At the same time, he stated that these people "do not belong to Apple." Not so secret that it doesn't hurt Apple- Majin Bu @ (MajinBuOfficial) Sep 22, 2021
Cook doesn't seem to take into account that some of the leaks may be training guesses people have seen with knowledge. of the technological supply chain, as well as innovations announced by suppliers before they become commercial products.
This also helps many of the new products announced in recent years to be more upgradeable than mature designs. Of course, there are people who have real access to the classified information from Cupertino's information, but they do not seem to be affected by Cook's observation. So far, according to John Prosser, a trusted disclosure source, Chinese supply chain sources are reluctant to share any interesting information they might have. Prosser believes the current situation will be short-lived, but only time will tell.
Apple CEO Tim Cook says the company will find the last leaked employee among its employees