It was revealed last month that Sony is willing to combine PlayStation Plus and PlayStation Now subscriptions into a settlement service similar to Xbox Game Pass. Game Pass underwent a similar redesign in 2020, when Microsoft bundled Xbox Game Pass, Xbox Gold, and xCloud into one package.
In a recent interview with IGN, Xbox head Phil Spencer revealed what Sony wasn't surprised about. Rumors of encapsulating the services and that he feels "the right answer".
"I think the correct answer is to let your customers play the games they want, where they can" they will play and give them a choice. Spencer explained how they build their library. "So when I hear other people do things like Game Pass or come to a computer, it makes sense to me because I think that answer is correct." p>
Spencer also feels Sony is simply following a path that the industry already has "confirmation" that's not what he said Xbox was a smart decision, but an "inevitability," adding that games as a service (GaaS) is exactly where the industry is growing. p>
"I'm not really looking at as a validation. I'm really talking about when we talk to our teams. So for us, we have to keep innovating, we have to keep competing, because what we do may be the benefits that we have in market today, but it just depends on us being first, not that we created something. No one else can make it.”
Whether Sony's move is inevitable or just an attempt to sync with Xbox, the end result is the same. The broad GaaS marketplace with more choices as it provides location, how the consumer plays into the cost of not actually owning a game. As Spencer says, that's what the consumer generally wants, but many market players don't want GaaS. As we have seen, with the closure of digital stores, it is possible to lose access to legally purchased digital products. Demonstrate how a company can use a company's acquisition to change the market's outlook. The entire digital market doubles as the consumer has virtually no control over the media purchased. p>
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