Why it matters: It looks like Netflix's push for video games will pay off over the next year. This is according to a new report that claims it has hired streaming service Electronic Arts (EA) and Facebook director Mike Verdo as its game development assistant.
We heard in May that Netflix was looking for a new director to oversee its expansion into the lucrative video game business. The company said at the time that it was "extremely excited to do more with interactive entertainment." Now, Bloomberg reports that Netflix has found its executives.
It is also reported to employ Oculus content VP Verdu, founder of the 90s adventure game studio Legend Entertainment, who worked on EA's mobile games, including The Sims. Netflix is said to be planning to add to its gaming team in the coming months, and has started advertising gaming-related sites on its website. It aims to bring video games to its platform over the next year, where it will emerge as a new genre, just as the company has done with documentaries and stand-up comedy shows.
It has not been determined exactly what Netflix classifies as a video game. They'll likely be closer to interactive experiences like Black Mirror: Bandersnatch and Minecraft: Story Mode - at least initially. But it can become something more traditional. There is no additional fee to access the games, although it can be used to justify higher subscription prices in the future.
Netflix certainly understands the value of games. It contains a wealth of content based on popular titles, including Resident Evil, Dragon's Dogma, Castlevania, DOTA: Dragon's Blood, and many more. There are also plenty of game-based animations and live shows. p>
Netflix previously hires EA's Switcher, and it could launch video games from next year
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