Amazon launches its first smart TVs and the all-new 4K Fire TV Stick

The New Fire TV Omni Series and 4-Series start at $410 and $370, respectively. Amazon on Thursday unveiled its first private-brand smart TV and a new 4K media player called the Fire TV Stick 4K Max.

READ MORE Amazon and Best Buy are working together to sell TV, but this is a risky move for Best Buy. The tech giant has already partnered with Best Buy to sell various Toshiba and Insignia TVs running Amazon's Fire TV operating system. It has also launched TVs under the AmazonBasics brand in India.

However, today the company is unveiling two new TV lines: the flagship Omni Series and the slightly more affordable Series 4. This announcement confirms an Insider report last week. Here is a list of size and price details for each of the new Amazon TVs:

Amazon Fire TV Omni Series

43-inch: $409.99, 50-inch: $509.99, 55-inch: $559.99, $65-inch 75-inch: $829.99

Amazon Fire TV 4-Series

43-inch: $369.99 50-inch: $469.99 55-inch: $519.99

Amazon says every US model will be Available on Amazon and Best Buy starting in October, just before the holiday shopping season. 50-inch Series 4 and Omni TVs will get $110 off today as part of the promotion for a limited time.

Every new TV has a 4K LED panel that supports HDR10 and HLG standards. Only 65-inch and 75-inch Omni series models support Dolby Vision HDR. Both also feature a design with narrower margins (1.6 mm compared to 5.7 mm on the smaller models). All models also support Dolby Digital Plus audio.

The rest of the specs seem a bit basic. Each kit includes four HDMI ports, including an HDMI 2.1 port that supports eARC to facilitate connectivity with audio tapes and other audio and video devices, although there are no advanced gaming features such as variable rate (VRR) or 4K playback capability. 120. Refresh rate instead, each panel increases to the usual maximum of 60 Hz. Amazon also confirmed that the TVs don't support full matrix local exposure, suggesting that HDR performance and overall contrast will be slightly lower than the best mid-range TV panels.

Last week, Insider reported that Amazon's new TVs are third-party, and one of them was popular Chinese TV TCL (which also makes TV Series 4), despite Amazon's concern about the supply chain. Do not specify new models. .


TVs built around Alexa

Read more Google TV's latest TTCL Series 6 and Series 4 TVs instead of Instead, Amazon primarily wants to boost the software features of the new groups, particularly its tight integration with the company's Alexa voice assistant. The Omni Series has a long-range microphone that can connect to Alexa by simply saying "hello Alexa" regardless of whether the TV is on or off. We've seen similar performance on other Smart TVs before, and rival Google Assistant can access hands-free mode on TCL Smart TVs and the like.

Read more TikTok is on YouTube and the average watch time is currently expected in the US No matter where you can prevent Alexa from looking for content Adjust the volume or brightness of the TV, go to enter Another HDMI. Control Alexa-compatible smart home gadgets and view security camera feeds in single image coverage, enable customizable Actions and more. The new "Alexa Conversations" feature, which will be in beta later this year, allows the assistant to ask "Alexa, what should I watch?" It gives you personalized recommendations for movies and TV shows. Integration with Netflix's "Play Something" feature — which quickly delivers a new movie or TV show the service thinks you like based on your past viewing habits — will arrive later this fall, and non-older folks can use Alexa to launch and navigate the TikTok app. You can connect a USB webcam to a TV for video calling, and Amazon says official zoom support will arrive in the Omni series later this year.

It should also be noted that those with Echo speakers can connect them to the TV via the Alexa app and use them as wireless TV speakers. Amazon says the feature works on Omni, 4-Series, and other Fire TV models, and supports everything from Echo Studio to older Echo Dots models (although the newer, larger speakers generally sound better).

Read More Includes: 1,000 phrases that mistakenly enabled Alexa, Siri, and Google Assistant but after a number of data collection errors from the Echo family of devices over the years, Amazon TV, which limited the experience of using Always-on microphones, and it doesn't seem like the most sensible option for privacy.

Like most Alexa devices, Amazon sells these TVs with the idea of ​​a simple user experience that essentially trumps pure picture quality. And since these are the first sets to be widely available under the Amazon brand, we can't fully judge the latter until TVs come out in the wild. The company says the main difference between the Omni Series and the 4-Series is how you interact with Alexa — via remote microphones in the former and traditional audio in the latter — rather than how it actually looks (although the Omni series should be one step higher than the 4-Series). Series). And while some features, like zoom connectivity, are first introduced in the Omni Series, most of the features of Alexa TVs and Smart TVs are also made in Series 4 and other non-Amazon Fire TVs.


Read more Big Tech skeptic Lina Khan fired the FTC position a few hours after being approved. In terms of value, compared to the Google TV operating system, particularly in terms of the accuracy of search results, prioritizing Amazon's Prime Video service over other operators, and placing ads in the user interface, we found it significant. Many still prefer the convenience of remote control over frequent voice commands. But like Roku OS TVs, earlier Fire TV models have become very popular, and like many Alexa devices, these new kits are at steep prices. If you've worked with Amazon before, new models can be very valuable, depending on how their image quality is shaped. If nothing else, we seem to assume the new sets are very visible to potential TV buyers when they browse through their Amazon store window.

New Fire TV stick, plus more Fire TVs

New Amazon The Fire TV Stick 4K Max is faster than the original Fire TV Stick 4K and also supports Wi-Fi 6. Zoom in / The new Amazon Fire TV Stick 4K Max promises faster speeds than the base Fire TV Stick 4K, as well as the Fire TV Stick if you're sitting around with an old Fire TV player . The new 4K Max might be of interest to you. As the name suggests, this is an upgraded version of the Fire TV Stick 4K, which now uses a more powerful 1.8GHz quad-core processor and 2GB of RAM (compared to the previous 1.7GHz chip and 1.5GB of RAM). Amazon claims it has "40% more power" than the Fire TV Stick 4K, making it the most efficient 4K player in the company's product line. The device also supports the new Wi-Fi 6 for those with the equipment and is said to use 15% less power in low power mode. Otherwise, the overall shape and function of the device remains largely unchanged. As a good way to use the fledgling gaming service Luna, which also received several feature updates on Thursday. The same warnings about Fire TV still exist, but the Fire TV Stick 4K Max will be available in October for $54.99. That's $5 more than the three-year MSRP Fire TV Stick 4K, which will run. Finally, Amazon and Best Buy have announced that new Fire 4K TVs from Pioneer and Toshiba are under construction, although the details of both are crystal clear. Previous models are available in 43- and 50-inch sizes for $369 and $469, respectively. It supports HDR10 and Dolby Vision, the smaller model will be available in late September and the larger model in early November. Toshiba's ad is more than just a teaser: The companies say the kits have Omni-series microphones built in, support local lighting and are available in 55, 65 and 75-inch sizes, but they're "expected" only until spring 2022," without giving price details.

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